Over the past 5+ years, I’ve worked with a wide variety of businesses, helping them generate leads and sales through paid advertising.

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A big part of my role was strategising hooks, scripts, shots and content ideas for my clients to film and send back to me. However, when I had to step out on location and pick up the camera myself, I realised that’s where my passion lied. Being onsite, bringing ideas to life and finding creative ways to tell stories.

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My background in paid advertising has allowed me the skill to approach video with strategy first. Every piece of content i create has a clear purpose behind it. Whether thats to increase visibility, tell a story, build trust or connect with an audience. ​​